This is a concept for an Olympus Mons Evo product webpage. This is a space where the product can inhabit a world of its own.
This mountaineering boot was named after the tallest peak on Mars, Olympus Mons, reaching two and a half times Mount Everest's height above sea level. This environment was designed to underscore the otherworldly awe and formidable nature of high altitude mountaineering.
User interactions such as fade-ins, hover-overs engage the customer throughout the entirety of the continuous scroll-through page, while gifs and a product-specific video bring another layer of engagement.